Google Adsense
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What is it?
Google Adsense is a service provided by Google. Adsense places targeted advertisements on your websites while giving you advertising revenue. Many small websites use Adsense to generate some money to pay for hosting. It's easy to obtain and very low maintenance.
History
Gilad Elbaz and Adam Weissman started a company called Oingo Inc. back in 1998. Oingo developed a search algorithm based on the definition of words and an underlying lexicon called WordNet. WordNet had previously developed over the past 15 years by researchers led by George Miller at Princeton University. In 2001 Oingo had its name changed to Applied Semantics.
Google would later acquire this company in April of 2003 for 102 million dollars.
How do I get Adsense?
Fill out an online application found here
Once you are approved copy and paste a block of HTML code into your website and you are ready to go.
Targeted ads will begin to show up once those changes are saved.
Features
- Ads are relevant to your site
- Google finds all the advertisers for you
- Ads compete in an auction so only the ones that generate maximum revenue will show up
- Option to block competitive advertisements
- Ads are reviewed before they are shown (automatically and by Google employees)
- Option to set your own default advertisements